Border North Marketing and Icon Trophies & Designs: Blog

6 Budget-Friendly Products to Drive High-End Sales

13 hours ago

Are you looking for a marketing campaign that is not only successful but budget-friendly? Good news! You don’t have to break the bank to find promotional products that get the job done and leave...

Your Brand Is Your Business - Market It!

May 21

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

You Need More Cowbell

May 13

Description: Cowbell Industry: Sporting Events, Athletics What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They chose ...

5 Promo Products to Make Your Office Safer for Employees

May 06

As business’ doors open back up and employees step into the office, it’s essential to make sure they feel safe and comfortable as the return to their desks. Whether you own a business that...

7 Financial Products That Are a Great Investment

Apr 29

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These 7 products can be used as financial seminar gifts, banking giveaways,...

5 Healthy Tips for Business Trips

Apr 21

So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internationall...

8 Corporate Gifts for Your Employees

Apr 14

The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift. A...

Case Study: Sometimes You Just Need to Vent

Apr 07

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budg...

Why You Should Be Having More Fun at Work

Mar 31

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enj...

Case Study: This Event Needs More Cowbell

Mar 23

Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. ...

Case Study: Do the Wave

Mar 16

Market: School Objective: A school’s athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The sc...

How Promo Products Can Tell Your Brand's Story

Mar 09

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...

Check Up On Your Hospital Essentials: 6 Promo Products For Hospitals

Mar 02

Hospitals are an essential part of our communities! From providing emergency services to someone who isn't feeling well or injured to providing services such as nutrition education, researching illnes...

Braving Campground Antics with the SAHARA Sports Bottle

Feb 23

Camping isn’t always a vacation, y’all. Seasonal KOA® Work Kampers help KOA owners wrangle feisty RV transients (a.k.a. retirees) for their supper. The least they deserve is a free R...

5 Invaluable Marketing Books to Help Grow Your Brand

Feb 16

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless resour...

8 Promotional Products That Grow!

Feb 09

Now, more than ever, people are looking toward eco-friendly companies. They want to know what their favorite brands are doing for sustainability and limiting their carbon footprint. So we picked eig...

Case Study: Time for a Rebrand

Feb 02

Objective: A university had just completed a major rebrand complete with a new logo and wanted to make sure they had all the necessary branded items for functions throughout the year. They had previou...

5 Outside-the-Box Promotional Products for Your Next School Order

Jan 25

If you’ve ever placed an order for promotional products for a school, you have probably seen your fair share of t-shirts and baseball caps. And trust us, those are definitely important! Wearable...

Case Study: A Picture is Worth...a Nice Donation

Jan 18

Description: Folded Photograph Card Industry: Fundraising What it was purchased for: A historical preservation society needed invitations for their annual dinner. A board member donated their photog...

Relax and Unwind With These 10 Promo Products

Jan 11

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you’ve had back to back meetings or you’ve had a stressful travel week. Whatever the case, ...

8 Items for Restaurant Promos that Sizzle

Jan 04

Have you heard the word? Indoor dining is back, baby! For restaurants, bars, cafes, and more looking to spread the good news that they're fully operational again, promotional products are a great way...

Case Study: It's in the Bag

Dec 27, 2022

Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students who ...

8 Elegant & Engravable Promotional Products

Dec 20, 2022

The promotional products industry has become so successful for one reason: people like free stuff. It’s true! So, how do you know which of the millions of products you want to be associated with...

6 Paw-some Promos for Pets and Vets

Dec 12, 2022

For vets, groomers, doggie daycares, and more, pet care is more than a hobby – it’s a lifestyle. While puppies don’t have any purchasing power, promoting your pet-centric business...

Let's Get Physical With These Activewear Promo Products

Dec 04, 2022

Activewear promotional products are a great option for company wellness programs, fitness centers, or any brand promoting an active lifestyle! Exercise is an important part of our overall wellness and...

5 Promo Products That Are Bright, Light, and Ready to Excite

Nov 27, 2022

Looking for some promotional products to outshine the competition? Need some LED magic to illuminate your brand? We’ve got you covered with this selection of super fun promotional products th...

Trending Fall and Winter Apparel

Nov 19, 2022

Seasons are changing, and it’s time to pack away your tank tops and shorts and bring the sweaters, boots, and scarves out of storage. Wardrobes need a little refreshing to match the new colder w...

5 Phone Accessories to Help You Get a Grip

Nov 12, 2022

It’s pretty safe to say that cell phones are a ubiquitous part of everyday life. In any room with more than a few people in it, you’re likely to find a few phone screens lighting up in som...

Graphic Design Terms Everyone Should Know

Nov 04, 2022

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...

How to Gain Inspiration in 5 Minutes

Oct 28, 2022

People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an audi...

5 Ways to Be Healthier in 2 Minutes or Less

Oct 21, 2022

Most people would agree that improving their health is important to them. But when it comes to making big life changes to accommodate a healthier lifestyle, who has the time? While we may not always b...

6 Promo Products for a Turkey-Tastic Thanksgiving

Oct 13, 2022

Thanksgiving may be frequently overlooked during the holiday season, between Halloween and Christmas, but it’s many folks’ favorite holiday. On Thanksgiving, families get together to share...

Case Study: A Wedded Keepsake

Oct 06, 2022

Item: JAFFA® Scalloped Edge Vase Purpose: Gift vase for use during wedding ceremonies Audience: Engaged couples A church wanted an elegant and useful gift for couples who chose their venue for ...

5 Tips for Boosting Social Media Engagement

Sep 29, 2022

Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms are a...

Case Study: Inking Impressions

Sep 22, 2022

Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided on ...

Big-Top Promo Products!

Sep 15, 2022

Come one, come all to the best party in town, the circus! Step on up to find neat promo products that are sure to wow a crowd! Toy Elephant At a Big-Top Circus, you are sure to see some amazing...

6 Promotional Products for Religious Institutions

Sep 08, 2022

Religion and spirituality are shared experiences that bring communities together, and promotional products are a great way to help get your message to those who want to hear it. Whether you’re l...

6 Unique Eco-Friendly Promo Products to Feel Good About Giving

Aug 31, 2022

Carl Sagan once wrote, "preserve and cherish the pale blue dot; it's the only home we've ever known." And as we look towards the future of our planet, it has now become more important than ever to loo...

Case Study: Health & Wellness Spas

Aug 24, 2022

Products Javalina Jewel® Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourage f...

Case Study: These Calendars Aren't Week

Aug 17, 2022

Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value. Product: Beach Trifold Calendar Personalization: The bank inc...

6 Stuffed Animals to Cuddle Your Way to Happiness

Aug 09, 2022

Almost everyone had a favorite stuffed animal growing up. They were a friend that you confided your deepest secrets to, a friend that could keep you company when thunderstorms rolled through the night...

Case Study: A Getaway Promotion

Aug 02, 2022

A resort wanted to make sure guests felt safe as they reopened after COVID-19 stay-at-home orders were lifted. At check-in, they chose to provide each guest with a Fold-Up Cinch Corner Tote to keep ...

8 Graphic Design Mistakes to Avoid

Jul 25, 2022

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the sa...

7 Accessories Every Car Owner Needs

Jul 18, 2022

It’s just a fact of life: everyone loves cool car accessories. Neat stuff to make life commuting on the road a little bit safer and more convenient. Whether your client is a car dealer, car deta...

These Promos Put the "Fun" in Fundraiser!

Jul 11, 2022

Between all the different sports, clubs, and extracurriculars at school, there are plenty of reasons to raise money! Whether you're looking to fund the football team's trip to a tournament, the drama ...

5 Promo Products for the Stay-at-Home Worker

Jul 03, 2022

Working from home has become the norm these days. It’s also becoming increasingly difficult to separate our professional lives from our personal lives. From trying to make deadlines, cooking din...

5 Toys for the Kid at Heart

Jun 26, 2022

There's something special about receiving a toy that brings out the kid in all of us - whether you're 5 or 55! Adding a little childhood fun to your client's day will surely help them remember your na...

From Zero to Wow: 6 Uniforms That Every Employee Will Love

Jun 18, 2022

Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of uniform...

Top 5 Promo Products for 5Ks and Marathons

Jun 11, 2022

Hosting your next 5K? Running out of ideas for what to giveaway at your next marathon? If so, check out these great promotional products. These items are proven to get people talking and will make a l...

6 Retro Products That Are a Blast From the Past

Jun 04, 2022

No matter what decade you think of when you think of “retro products”, you can bet there’s a customizable product perfect for your next event. Using nostalgia to promote your busines...

The Best Apps For Organization

May 27, 2022

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar remind...

What Makes Gen Z Tick?

May 20, 2022

It’s 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group’s eldest squarely in their mid-twenties. Chances are that you m...

6 Morning Routine Products That Will Wake Anyone Up

May 12, 2022

Everyone has their very own personalized morning routine. It doesn't matter if you wake up 3 hours before work or 20 minutes before you have to rush out the door, with Pop-Tart in hand, we all have ou...

Case Study: Zip It Up

May 05, 2022

Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How it ...

5 Ways to Boost Employee Morale

Apr 27, 2022

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract and...

Product Safety: What You Need to Know

Apr 20, 2022

No matter what they’re purchasing, no one wants their products to be unsafe – it’s a no-brainer! In the United States, there are several different product safety regulations that pro...

Case Study: Boosting Trade Show Booth Traffic

Apr 12, 2022

The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traffic ...

5 Unique Holiday Gifts to Beat the Boredom

Apr 05, 2022

When it comes to gift-giving, there are always the same things people go for: blankets, socks, cheese baskets, candles... and it can get a little repetitive! We wanted to help defeat the boredom of gi...

Clean Desk, Happy Desk!

Mar 28, 2022

An organized desk is a happy desk and the perfect time to clean and reorganize your desk is at the beginning of the new quarter! Whether it's Q1 or Q4 – sometimes filing away old projects, dusti...

How to Reduce Stress on the Job

Mar 21, 2022

Here are some interesting stats for you. More than 157 million Americans are part of the U.S. workforce. Considering that number, did you know that workplace stress is responsible for up to $190 billi...

Leading the Workplace: How to Develop Your Leadership Skills

Mar 14, 2022

Do you want to lead? Or, are you already in a management or supervisory role and want to be the best leader you can be? Then we’ve got good news for you. No matter what your current position is ...

Case Study: A StuPENdous Promotion

Mar 06, 2022

Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purchas...

School's in Session: 7 Essential Supplies for Students

Feb 27, 2022

Students are back in the classroom and parents are scrambling to purchase all of the necessary supplies on each teacher’s checklist. From three different types of pencils, calculators, and folde...

Case Study: Insuring Happy Employees

Feb 19, 2022

Item: JAFFA® Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees end...

Your Product Decorating Questions Answered

Feb 12, 2022

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether that...

10 Promo Products for Auto-Lovers

Feb 05, 2022

Grab your keys and prepare for a Bo Duke slide across the hood of your car. It’s time to take a look at 10 promo products for auto-lovers. For this list, we put together a travel-bag of gear wor...

25 Insane Facts About Promotional Products

Jan 29, 2022

You don’t have to work in the field of promotional products to notice the impact they can have on any organization’s marketing efforts. As the most effective medium of advertising across a...

6 Promotional Products to Fit Your Budget

Jan 21, 2022

Branding: it’s something that every company needs but there can be a common misconception that you need a large budget to get started. That’s not the case! Branding and promoting your comp...

Mindfulness and the Workplace

Jan 14, 2022

“Mindfulness” has become an increasingly popular buzzword over the past year, with workers suffering from pandemic-related burnout and record high stress levels. But what does it really me...

Case Study: A Golfer Giveaway

Jan 06, 2022

Objective An event organizer wanted consistent branding for everything from their tournament save the dates to golfer giveaways. Products Custom Tri-Fold Calendar, A2 (4-1/4" x 5-1/2") Folded Print...

Case Study: Shine Bright

Dec 30, 2021

Description: Sunglasses and Sunglass Case Industry: Food & Beverage What it was purchased for: Summer is a big opportunity for coffee chains to sell frozen drinks. Part of an employee reward during ...

Reel Them in With These 5 Cinematic Promo Products

Dec 23, 2021

Box office hits took a backseat this year as more people browsed through Netflix’s new releases instead of venturing out to movie theaters. However, as many movie theaters reopen to the public,...

Case Study: Piece of Cake

Dec 15, 2021

Objective: A bakery owner had built solid connections with other service providers within their local event industry, but they were looking to grow their business within the wedding market. Products:...

5 Promo Products for People Who Love to Plan

Dec 08, 2021

Calendars, planners, and clocks are some of the most popular promotional products because they are useful, inexpensive, and receive innumerable impressions on a daily basis. Brand these everyday essen...

4 Ways to Improve Communication

Dec 01, 2021

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you’re at the mo...

5 Easy Ways to Achieve a Positive Outlook

Nov 24, 2021

One of the most powerful things you can do to set yourself up for success is practice the art of positive thinking. It's easy to let the struggles of everyday life control your attitude. But by practi...

9 Promotional Products for the Oil & Gas Industry

Nov 16, 2021

The world runs on natural resources, but it's not like all that power comes from thin air! Oil, gas, and energy companies help harness and deliver the resources that power all our homes, offices, rest...

Case Study: Safety First

Nov 09, 2021

Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a brande...

Case Study: Staying Safe for Back-to-School

Nov 02, 2021

A private school held an online meeting to outline plans for returning to school safely during the Coronavirus pandemic. As a follow-up, the school sent information packets to students’ parents....

Trending Now: Sustainable Apparel Options

Oct 26, 2021

If you’ve spent any time in fashion circles this year, you know that sustainability is the hot topic of the moment. With discussions swirling about fast fashion, ethical production, and everythi...

6 Products for the Aspiring Home Chef

Oct 19, 2021

Thanks to innovations like grocery delivery and ready-to-cook meal kits, people are cooking more at home. From the humble peanut butter and jelly sandwich to gourmet dishes and fancy cakes, it takes t...

16 Ways Color Affects Your Branding and Marketing

Oct 12, 2021

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...

Case Study: Charity Fundraiser

Oct 05, 2021

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions to ...

Case Study: Yes, We Can!

Sep 28, 2021

Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out at t...

6 On-the-Go Products for Travelers

Sep 20, 2021

Being prepared isn't just for the Scouts, it's good advice for anyone who lives life on the go! Add your logo to these hospitality and travel themed promotional products and your customers will rem...

Case Study: An Icy Cool Promotion

Sep 13, 2021

Description: 16 Oz. Swiggy Stainless Steel Bottle Industry: Non-Profit What it was purchased for: The item was purchased for a youth camping trip. The bottles were meant to hold the water for a ...

Case Study: Success on Campus

Sep 06, 2021

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most student...

Case Study: Raise Your Glass

Aug 29, 2021

The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...

Case Study: Make a Spectacle

Aug 22, 2021

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given ou...

6 Snap-Worthy Products for Every Photographer

Aug 14, 2021

Do you know what bokeh means? Aperture? That’s ok if you don’t, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot of t...

Case Study: Sharper Students

Aug 07, 2021

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocates n...

Case Study: Too Hot to Jot

Jul 23, 2021

Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consistent....

5 Simple Tips to Organize and Run Effective Meetings

Jul 16, 2021

If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are in...

12 Promotional Products for Safe Travels

Jul 09, 2021

Whether you’re traveling by plane or by car, it’s important to stay safe and comfortable. As COVID-19 cases continue to fall and the amount of vaccinated people rises, business travel is b...

Swing, Batter! The Best MLB Promotions

Jul 01, 2021

Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season! The tradition of these MLB giveaways dates all the way back...

Case Study: Practice Putting

Jun 24, 2021

2 Ball Pillow Pack – Titleist® TruFeel for Non-Profit Event When a non-profit had to cancel their annual fundraising dinner due to Coronavirus, a golf course donated their clubhouse patio a...

Ain't Nobody Got Time for That: 5 Tips for Working Efficiently

Jun 17, 2021

No one ever got anywhere by doing the bare minimum. Your growth depends on you getting as much done in as little time as possible. The five tips below will help you accomplish as much as possible each...

Case Study: Bake in Business

Jun 10, 2021

Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come to t...

Top 8 Promotional Products for Real Estate Professionals

Jun 03, 2021

If you work in real estate, you know that your field generates billions of dollars in revenue per year in residential, commercial and industrial sectors. And you could pocket a good amount of that yie...

6 Benefits of Customer Loyalty Programs

May 27, 2021

Everybody loves getting new business – it’s exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into g...

6 Ways to Get More Done Every Day

May 19, 2021

From the moment you get to work in the morning, you’re probably planning all the things you intend to get done. By the time you head home, you may wonder how the day got away from you! We’...

Case Study: Masks and Casks

May 12, 2021

When a distillery was launching a new line of spirits, they collaborated with a large chain of liquor stores to promote their new products. The stores gave all employees PrevaGuard™ Face Masks i...

Case Study: Lunchtime Appreciation

May 05, 2021

Description: ID Lunch Bag Industry: Health Care / Pharmaceutical What it was purchased for: A hospital wanted a unisex item to give out for Nurses Week. Since most of the nursing staff brought their...

10 Tweetable Quotes for Motivation

Apr 28, 2021

People love quotes. That’s probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company’s account. How...

It's Party Thyme: 7 Products for Plant Lovers

Apr 20, 2021

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren’t just beautiful home décor- they’re actually good for your health! Owning indoor...

Case Study: Back in Business

Apr 13, 2021

A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients com...

Lanyards: Everything You Need to Know

Apr 06, 2021

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different sty...

Case Study: Don't Bottle It Up

Mar 30, 2021

An oil & gas company was building employee gift packages that would appeal to their entire workforce during the COVID-19 public health crisis. With employees working both at home and continuing to wor...

Case Study: Where Has Your Pen Been?

Mar 22, 2021

Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?” ...

6 Tips on Professionally Reaching New Heights in 2020

Mar 15, 2021

Can you believe 2020 is here? We can’t either! With the new decade beginning, it’s important to take baby steps that will eventually help you reach your professional goals this year. Wheth...

Case Study: Pillow Box

Mar 08, 2021

Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...

Case Study: It's Raining Cats and Dogs

Mar 01, 2021

Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide pet...

6 Promotional Products for Music Lovers

Feb 22, 2021

These promotional products will be music to your ears! There are all kinds of music lovers out there, from fans of rock to jazz and everything in between, that would love to get any of these music-the...

Your Customers Won't Want to Remove These Promotional Products From Their Desks

Feb 15, 2021

At the end of the day, promotional products are really all about getting brands out in front of people to grow awareness and ultimately, increase sales! If you want to get strategic, there are a coupl...

Case Study: Wine for the Win

Feb 08, 2021

A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three bo...

6 Purr-fect Products for Keeping Pets Occupied at Home

Feb 01, 2021

Pet owners who have been working from home over the past few months have had their hands full. Juggling work along with dogs or cats requires attention, and many pets have likely adjusted to having th...

Case Study: Calendar Puns are Week

Jan 24, 2021

Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Color...

Case Study: Spec-Tacular Promotions

Jan 10, 2021

Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year’s Spring Break in Jamaica for an MTV even...

5 Office Toys That Will Bring Your Brand Joy

Jan 03, 2021

Look around your office and you will probably find that your coworkers’ desktops are riddled with a variety of knick-knacks, toys, puzzles, and stress balls. Office toys are a great way to st...

Generation Z vs. Millennials: What’s the Difference?

Dec 27, 2020

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...

11 Promo Products for an Active Lifestyle

Dec 20, 2020

Take your corporate match to the next level! From team building sporting events to company-wide marathons, your customized products guarantee you beat the competition. Below is a list of 11 sports-mi...

6 Helpful Tips to Address Unhappy Customers

Dec 12, 2020

It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming...

Why You Need Promotional Products

Dec 05, 2020

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advert...

Case Study: Guess the Flavor Lip Balm

Nov 27, 2020

Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps De...

10 Promotional Products for Healthy Living

Nov 20, 2020

We all strive to be our best selves, but sometimes it’s easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down th...

Case Study: Go Green or Go Home

Nov 12, 2020

Item: goingreen™ Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company’s s...

Case Study: Thank You for Spooning

Nov 05, 2020

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. ...

5 Promotional Products for Firemen and Fire Departments

Oct 29, 2020

Firemen deserve a special kind of admiration. They spend their careers rushing into buildings while others are rushing out. Many departments require aid from the community, and that’s where f...

6 A+ Products for Online Education Courses

Oct 22, 2020

Classrooms have looked very different this year. Who agrees? Notebooks have turned into laptops, desks have turned into dining room tables, and students have kept their distance by learning and study...

Case Study: Beach Balls? Bingo!

Oct 14, 2020

Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...

Case Study: Keep Warm Buddy Set

Oct 07, 2020

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They ch...

Case Study: Attract New Customers

Sep 30, 2020

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...

How to Work Smarter, Not Harder

Sep 23, 2020

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're still ...

Work Hard, Play Harder: 6 Promotional Products to Promote a Healthy Lifestyle

Sep 16, 2020

Whether you’re playing a team sport, working out, running a marathon, or going to the game, these promotional products are built to fit any active lifestyle! Add your logo to any of these pro...

Sweet Dreams Are Made of Cheese: Products for Charcuterie Lovers

Sep 08, 2020

What’s more impressive than an expertly crafted charcuterie board? Fancy cured meats, artisanal cheeses, crackers, nuts, fruits… our mouths are watering just thinking about it. For all th...

Mask Mania!

Sep 01, 2020

It’s safe to say that the humble face mask is one of 2020’s most popular products, and it isn’t difficult to figure out why. During the COVID-19 pandemic, the Centers for Disease Con...

Customer Experience + Branding: The Relationship Goals of Marketing

Aug 25, 2020

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be diffi...

Case Study: Resort Incentive Yields Oceans of Opportunity

Aug 17, 2020

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...

Giving Back: The Importance of Corporate Social Responsibility

Aug 10, 2020

Whether you’re putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a bett...

A Lunch That Packs a Punch

Aug 02, 2020

Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the ho...

Case Study: Wheelie Important Paperwork

Jul 26, 2020

Market: Automotive Objective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. They ...

Case Study: Adventure Awaits

Jul 19, 2020

An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifestyl...

Case Study: Do a Double Take

Jul 12, 2020

Objective: A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete. Product: Double-Sided Portrait Fold...

7 Ways to Instantly Make Your Website More User-Friendly

Jul 05, 2020

With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips will...

Know Your Shades: 4 Types of Iconic Sunglasses

Jun 27, 2020

“The future’s so bright, I gotta wear shades.” - Timbuk 3 Sunglasses have been and always will be one of the most popular promotional products. Why? Because practically everyone wea...

Case Study: Stick to the Schedule

Jun 20, 2020

Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...

Case Study: Hay, Where'd You Get That Tote?

Jun 13, 2020

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A VIP...

Words Have Power: Why Copywriting Matters for Your Business?

Jun 06, 2020

When you hear the word “copywriting” what do you think of? For many, they think this term relates to legal jargon and intellectual property – that’s not the case at all. Copywr...

You Can Bank on These 7 Promotional Products

May 30, 2020

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These seven products can be used as financial seminar gifts, banking giveaw...

These Are the Tech-Savvy Promotional Products You Are Looking For

May 22, 2020

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiquiri...

Case Study: Life of the Mardi

May 15, 2020

Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wanted...

6 Promotional Products That Put the “Fun” in Fundraiser

May 08, 2020

Promotional products can help your fundraising event get donors in the giving spirit and maximize the amount of money you raise for charity. These 6 products for fundraisers show off your charitable c...

Corporate Social Responsibility and the Beauty of Giving Back

May 01, 2020

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it? But it doesn&...

Case Study: Keeping it All Together

Apr 24, 2020

Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Full ...

Branding 101: Let’s Talk Logos

Apr 17, 2020

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...

5 Out of the Box Promotional Products We Love…and You Will Too!

Apr 10, 2020

We’ve all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here’s a little e...

Perk up Your Promotions With These 6 Coffee Products

Apr 02, 2020

Coffee enthusiasts will love these promotional products that look like they’re straight from the coffee shop! Millions of people drink coffee and tea every day, even multiple times a day which m...

10 Luxurious Products for Your VIP Customers

Mar 26, 2020

Most people crave the feeling of class, power, and status that comes with enjoying luxury products. Those who claim they don’t, just haven't gotten a chance to experience it for free. So, what b...

The Best Promotional Products for Sports Fanatics

Mar 19, 2020

With football season right around the corner, people are gearing up to support their favorite teams. Whether they’re grilling hot dogs at a tailgate or cheering in the stands, fans love wearing...

30 Quotes That Will Motivate You to Succeed

Mar 12, 2020

We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeeding....

5 Corporate Gifts Your Clients Will Love

Mar 05, 2020

Corporate gifts are a great way to thank your clients for keeping you in business. When done right, they can also function as employee rewards/incentives. Here are a few of our favorite promotional pr...

Case Study: It Takes a Village

Feb 26, 2020

Objective A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something m...

How to Manage the Workload of a Leader

Feb 19, 2020

We all have a superstar in the office. They’re the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym ever...

Game On: 10 Promo Product Games We Love!

Feb 12, 2020

From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss Ga...

7 Ways to Take Advantage of Your Lunch Break

Feb 05, 2020

Taking a lunch break is important. It’s a time when you can step away from your computer and have a little “me” time. Your lunch break should be a time when you can unplug and stop t...

Case Study: Computer Repair At Your Fuzzy Fingertips

Jan 29, 2020

A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when th...

Case Study: The Big Picture

Jan 22, 2020

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...

A Quick Guide to Promotional Bags

Jan 14, 2020

Whether you’re at a tradeshow, school, office, or even the grocery store, chances are that you’re going to see a promotional bag. Bags are one of the most ubiquitous promotional products &...

Case Study: College Fair Giveaway

Jan 07, 2020

Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...

5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N

Dec 31, 2019

Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students in ...

Case Study: Real Modern Recognition

Dec 24, 2019

Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company’s...

Give Your School Clubs a Boost With These Promotional Products

Dec 16, 2019

School clubs are an essential part of student life, and we’ve got the essential pieces you need to make the clubs a big success. These are promotional products that you can use for both to help ...

6 Things You're Missing Out on by Not Using Promotional Products

Dec 09, 2019

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...

How to Become More Productive in the Office Before 2020

Dec 02, 2019

The countdown to 2020 has begun! Before we know it, the ball will drop, fireworks will ignite the sky, and the new year will be here. Which means, it’s time to be more productive and organized i...

6 Products to Include in Every Holiday Gift Basket

Dec 02, 2019

It’s always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thoug...

5 Men's Wearable Promotional Products for the Office and Beyond

Dec 02, 2019

It’s fun giving out promotional products like fidget spinners and stress balls, but sometimes you need an option for the guy that likes to keep it a bit more professional. These business casu...